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How to choose a business domain name

Choosing a business domain name

A business domain name is one of the most important things to get right when starting an online business.

Like a business name your website name needs to be:

  • catchy
  • easy to remember
  • a name that draws clients to your website
  • easy to spell
  • something that is going to do well in the search engines.
Wow, that is quite a task! Once you have narrowed your choice down to a few, ask for some feed back from your family, friends and clients. Be open to new and different approaches to your business domain name as the “perfect name” may be already taken.

Each domain name is unique on the Internet. www.redcitrusdesign.co.uk, www.red-citrus-design.co.uk, www.red-citrus-design.com are all unique names on the Internet.

They can all be owned by the same person or by three different people and this is something to keep in mind.

The top level portion is the last part of your domain name and as you are likely to be UK based then we recommend using '.co.uk'.

The other most common top level domains are:

.com - intended for commercial use

.net - intended for Internet Service Providers

.org - intended for a non commercial website

.edu - intended for educational institutes